Global eye care company Alcon has unveiled new data from its Power of One™ 2.0 Program showing how patient compliance with daily and monthly contact lens replacement schedules can significantly improve patient and practice outcomes. The Power of One™ Program is a contact lens strategy centered on one-day and one-month contact lens wear to help improve patient compliance and improve routine exam frequency. According to this new data, contact lens wearers generate, on average, 123% more per patient annual revenue for optometry practices than glasses-only wearers. The data was presented during the SECO International 2019 annual meeting, which took place from February 20-24 in New Orleans, LA.
The new Power of One™ 2.0 Program is designed to optimize a practice’s contact lens penetration as a key driver for total revenue within a practice and offers best in class staff training as support. By harnessing the power of aggregated consumer health and purchase behavior data, the new Power of One™ 2.0 program will support contact lens penetration as a practice growth strategy with an aim to improve practice revenue per patient across all goods and services.
The program encourages patient lens replacement compliance, a key factor when determining how frequently a patient returns to their ECP for routine eye exams. Power of One™ 2.0 utilizes aggregate de-identified electronic health record and purchase behavior data from 2.6 million optometry patients in combination with survey data to assess the impact contact lenses have on annual per patient revenue from all goods and services sold in the optometry practice. The data shows that:
- Compliant contact lens wearers return to their eye care professional for routine eye exams an average of three months sooner than noncompliant patients.
- 87 percent of daily disposable contact lens wearers replace their lenses as scheduled, while only 34 percent of two-week replacement contact lens wearers replace their contact lenses as scheduled
- Patients who wear contact lenses spend more on goods and services sold by optometrists (an average of 123 percent more annually), than patients who solely wear glasses
- Daily disposable lens wearers spend up to 77 percent more annually on all goods and services sold by optometrists than two-week replacement lens wearers
- Patients who wear multifocal daily disposable contact lenses spend 285 percent more than those who only wear glasses
See the full news release from Alcon.