The Frame Update — May 18, 2017

The Frame Update — May 18, 2017

Every first and third Thursday of the month, we will take a look at the latest collections in the eyewear industry. Enjoy the read!

A&A Optical

New from A&A Optical are two new styles from the Alexander Collection™, offering fine hand-crafted details such as Swarovski crystal accents, metal inlays and delicate laser etching in acetate, metal, semi-rimless and combination frame styles. The new petite frame Jody appears unadorned with a classic metal shape, but a head turn reveals subtle glamour with an open-end piece and grooved ribbons of Swarovski crystals embellish the temples. And combination frame Theodora features a bowtie shape, marbled translucent acetate and Swarovski crystal accents, available in Black, Brown and Garnet.

And A&A Optical also released two new styles for Crocs™ Eyewear. Sporty sophisticate frame CF3056 features an acetate front, silicone rubber temples, and two-tone color scheme for a sporty chic look for him. And acetate style for her CF4322 (pictured right) features a classic oval shape with slight upsweep, available in three wearable colors — Black, Translucent Gradient Purple, and Translucent Honey Brown.

Aspex EyewearAspex Eyewear Group

New from Aspex Eyewear Group are six new men's sunwear styles for Greg Norman Eyewear. Featuring a mix of plastic, metal and combo frames, all Greg Norman Eyewear styles bifocal friendly, fashioned with premium Italian materials, and designed with comfort and fit to complement all face shapes. Additionally, some styles feature the brand's exclusive Turboflex hinge technology. And all the new styles are Rx-able.

And Aspex also recently released new optical and sun styles for BMW (pictured left). The six new optical styles feature four men's and two unisex styles made from either plastic, plastic and metal, or stainless steel. And the three new unisex sunglass styles all features a plastic/metal combo with spring hinges.

CharmantCharmant

Charmant recently introduced new styles for its Eddie Bauer Eyewear collection, featuring optical styles for men and women that reflect both their individuality and spirit of adventure. New men's optical style EB32000 is a light-as-a-feather ultem frame designed for the perfect blend of comfort and panache, while perfectly practical EB32001 (pictured right) is a simply-stated ultem frame ideal for an active individual. Men's EB32008 channels the 1950's, and EB32010 is a full acetate frame offering bold sophistication for the confident man. And for women, new style EB32200 is an ultem frame designed for the active woman who needs her glasses to keep up with her, while EB32201 is a chic ultem frame with a bold full-rim design accented by two-tone coloring. Women's stainless steel style EB32205 pays homage to the swinging 60’s with eye-catching round lenses, and EB32208 is a charming cat-eye with an audacious acetate front, stainless steel temples and a universal bridge.

ClearVision OpticalClearVision Optical

ClearVision Optical recently introduced four new optical styles for Op, featuring beach-inspired patterns, bright hues and youthful designs. The new Cali (pictured left) is a metal combo frame for women featuring a flat metal brow, wire rim, and acetate temples with multicolored patterns. Also for women, Sapphire Beach features a modified square eye shape and a splash of bright color on the interior for a fun look. For men, the new Clutch full metal frame is masculine and architectural with a flat metal front and rim wire construction. And men's Navagio Beach has a wearable rectangular eye shape and sculpted temples in contrasting colors.

FYSH UKFYSH UK

Natural inspiration is the focus for the pre-summer launch from FYSH UK, which combines sultry nature-inspired patterns and colors with innovative design elements. A unique color blocking technique gives soft cat-eye style F-3579 its intriguing appeal — a solid band of color is layered upon a wispy, brushstroke pattern providing a unique depth to the design. F-3581 (pictured right) is fierce and flirty with a shimmery crocodile print highlighting the 70’s inspired softly rounded cat-eye. And constructed from high-gloss, handmade acetate, model F-3580 exhibits a translucent smoky pattern and squared cat-eye shape for a truly dramatic outcome.

Gunnar OptiksGUNNAR Optiks

GUNNAR Optiks® has teamed up with gamer lifestyle apparel Filthy Casual® to create 300 limited edition Filthy Casual-designed INTERCEPTs (pictured left). A top-selling style, the INTERCEPT temples feature all the things gamers love most — food, electronics, peripherals, energy drinks, clothing, and more. Not only that, but each of the Filthy Casual INTERCEPTs comes with a custom Filthy Casual microfiber cloth bag. The Intercept Design by Filthy Casual will come in 300 limited edition amber lens and Sunglass lens versions.

Hands of Time EyewearHands of Time Eyewear

Hands of Time Eyewear — a new eyewear company committed to helping independent eyecare professionals (IEPs) with their biggest challenges — recently launched its new Christie's Jewelry and Francis Drake Eyewear Collections. The Christie's Jewelry Eyewear Collection features 20 ophthalmic styles for the sophisticated woman, featuring stone and leather-accented temples and materials like Mazzucchelli acetate, Monel Metal and TR-90. And the Francis Drake Eyewear collection (pictured right) has 34 ophthalmic frame offerings for men and women, plus 16 polarized sun options, in styles ranging from trending to classic.

MarcolinMarcolin Eyewear

The new GUESS Tween Eyewear Collection from Marcolin Eyewear is all about functional, easy-to-wear styles. Bright, vibrant colors combined with trendy, modern, fresh styles are available in a range of rectangular and fun, cat-eye inspired shapes. The rectangular shape of acetate models GU9171 and GU9172 and the slightly cat-eye shape of GU9169 are available in a wide chromatic palette. The GU9174 style has a rectangular, clear-cut top of the front that tapers to the lower rim. And the lightweight design of GU9170 and GU9173 (pictured left) is characterized by a combination of metal and acetate, enhanced with colorful matte and brushed finishes.

And Marcolin also recently introduced the new Spring 2017 eyewear collection for Harley-Davidson® Eyewear, featuring a variety of innovative and sport-inspired options. For men, there are nine optical and five sun rugged and vintage-inspired styles to choose from. And for women there are four optical and two sun styles, many subtly embellished with crystals.

Nouveau EyewearNouveau Eyewear

Nouveau Eyewear is expanding its My Little Pony signature girls' eyewear collection with six new styles in multiple colorways. Sized for girls ages 4 and up, every My Little Pony frame mixes sophisticated style with the unique look and magical personality of these world-famous ponies. New styles for May include Awesome available in Black, Blue or Tortoise; Caring available in Brown, Grey or Purple; Giggle available in Shiny Black, Brown or Pink; Glamorous (pictured right) available in Pink, Purple or Turquoise; Magic available in Brown or Purple; and Roundup available in Shiny Brown, Pink or Red.

And Nouveau Eyewear also recently launched four news styles in its signature Realtree Camo Eyewear collection. New style R427 features a vintage-inspired front with full camo coverage on each temple, while R428 has a lightweight metal front with sporty temples. Style R429 is a rich zyl design with deep blue or smoky grey coloration, and R430 is a retro style frame with a heavy brow, tonal eye wire and camo temples.

Revolution EyewearRevolution Eyewear

Revolution Eyewear has unleashed all-new designs in its patented, bottom-mounted clip-on collection. The new Madison is a semi-rim men's style with classic, subtle details on each temple, while Pella is a lightweight metal men's design with a slim front and temples — a versatile design that looks great on any face shape. And the embellished women's style Hailey (pictured left) features jeweled accents wrapping around the end pieces and extending down each temple. All Revolution clip-ons feature polarized, polycarbonate shatter-resistant lenses, and each clip matches its corresponding frame perfectly in size, shape, and color.

SafiloSafilo Group

Safilo Group recently announced the reintroduction of its Emozioni women’s ophthalmic collection (pictured right) — a leading Safilo-owned brand for over a quarter of a century. The Spring/Summer 2017 collection incorporates 14 ophthalmic styles, targeted to females ages 40 and up, who are looking for timeless frames that are both fashionable and functional. Designed in the United States and made in Italy, the Emozioni collection features chic colors, smart prints, exuberant patterns and attractive temple designs. And frames will be offered in metal with crystal detail, metal with embellished temples, acetate, acetate with embellished temples and combination frames with metal fronts and acetate temples.

And Safilo also announced a collaboration with visual artist Shantell Martin for a new Spring/Summer 2017 Max Mara eyewear collection. Called "Prism in Motion," the collection translates Martin's signature style of stream-of-conscious lines and words into playful and curious Max Mara sunglasses that are wearable pieces of art. Shantell’s original artwork was digitally reproduced and decomposed into 1,000 different pieces that were integrated into a feminine sunglass style, with bold volumes and cat-eye shape, for a limited-edition capsule collection.

SilhouetteSilhouette

New from Silhouette is Titan Minimal Art – The Must Collection (pictured left). Through its exclusively shaped lenses and color options, Titan Minimal Art offers customers the freedom to express their own personal style. With the retro butterfly and cat-eye shaped lenses of the 1960s, the models for women show true classic charm. The color options for women are also noteworthy, ranging from a deep red to a refreshing purple. And three smaller oval-shaped lenses for men have a more 90’s feel about them, and colors such as gold, silver and a calming blue add to this notion.

Xavier Garcia BarcelonaXavier Garcia Barcelona

New from Xavier Garcia Barcelona is the Summer 2017 collection (pictured right) based on the concept of collage, featuring combinations of new materials, colors, and forms that give shape to new designs. The Flex Acetate collection for Summer 2017 has a total of eight models — five for women and three for men — feature reinterpretations of classic shapes with new on-trend designs, all with a great deal of character. And the new Metal Summer 2017 frames are conceived as sculptures, with seven new models — three for women, three for men and one unisex — constructed of steel block and laminated metal sheets overlaid like layers of skin, with every model firmly on-trend and exuding design and quality.

Zimco OpticsZimco Optics

Add a pop of color with these ombré inspired frames from Zimco Optics Inc. veteran in-house brand, the Sierra collection. The S 346 (pictured left) gives a little of the unexpected with its crisscrossed patterns while maintaining a soft, feminine silhouette. The Sierra Collection continues to bring precision eyewear design and coloration to the managed care programs marketplace. For decades, they have ensured each frame is carefully balanced for style and function while maintaining design characteristics synonymous with this collection.

Zyloware EyewearZyloware Eyewear

New from Zyloware Eyewear are two new frames for Sophia Loren. Style M280 is a vibrant full-rim frame that emulates sophistication and beauty, featuring a chain-link design offset by crystal stone décor on the temples. And new style 1552 (pictured right) is a full-rime plastic frame available in three unique colors, all with crystal detailing on the metal temples.

Also new for May are two new Daisy Fuentes styles. Made to stand out, Eugenia is a full-rim zyl style in an attractive rectangle shape with fashion-forward details, such as a recessed zebra print design on the temples, and three distinctive colorways. And Donella by Daisy Fuentes is a full-rim metal frame featuring a playful animal print cut-out on the endpiece accented by elegant stone detailing.

And men have two new Stetson styles for May. Sleek and masculine, style 339 delivers a handsome semi-rimless metal frame in two classic finishes. And T513 is a semi-rimless titanium frame that is durable, solid and built to last, featuring a flattering rectangle shape in two masculine colors.

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